Carlo Tivioli founded his brand in 1970. His mastery of craftsmanship and boundless creativity allowed him to distinguish himself on the Italian Haute Couture scene during its most prominent era. A pioneer of many artisanal techniques, he was ahead of his time, always offering an innovative product worn by the world's elite and desired by all women. After a 45-year career, he passed the reins to his son, Clemente Tivioli. Clemente grew up in the family workshop, observing tailors practicing their craft, and began working for the company at a young age. Continuing in his father's footsteps was "the most natural choice I could make."